Case Study: Fire Trol boosts AIA engagement and website traffic with ADsmith Marketing & Advertising

Fire Trol reaches 80-100 AIA Lunch and Learns in 12 months with ADsmith Marketing & Advertising

The customer, Fire Trol, a manufacturer of pre-fabricated fireproof columns, needed marketing support but was unsure where to begin. They engaged the vendor, ADsmith Marketing & Advertising, for assistance in developing a strategic marketing plan.

ADsmith Marketing & Advertising conducted extensive audits of Fire Trol's marketing and competitors. They developed a new plan to better connect with the architectural community. As a result, Fire Trol surpassed its 12-month goal for AIA presentations, sold out its webinars, and saw steady increases in website traffic and social media engagement.

Fire Trol