Case Study: I'd Rather Be With My Dog achieves 3.4x ROAS with AdRoll's Shopify integration

I’d Rather Be With My Dog - Customer Case Study

I'd Rather Be With My Dog is a lifestyle ecommerce brand selling dog-themed apparel and donating part of each sale to charities. After building an audience on social media, founder Doug Ratner needed to scale revenue beyond page likes but faced time-consuming campaign setup and limited in-house digital marketing expertise.

By integrating their Shopify store with AdRoll, the team automated onboarding, enabled dynamic, personalized ads (abandoned-cart, previously viewed, and product recommendations), and segmented visitors automatically. The solution streamlined campaign management, freed up time to focus on strategy, and increased marketing efficiency—driving a 3.4x ROAS.

I’d Rather Be With My Dog

Doug Ratner

Chief Executive Officer and Founder