Case Study: Kiheung Group streamlines multi-brand marketing reporting with Adriel

Kiheung Group cuts reporting by 75% with Adriel

Kiheung Group, a global enterprise managing premium mobility brands like Harley-Davidson and McLaren, faced significant challenges in marketing operations. Their team was burdened with manually collecting data from multiple channels and brands, a process that took days to complete using spreadsheets, which severely hindered their ability to analyze data and act swiftly. They required a comprehensive marketing solution to integrate all their data and provide a complete overview.

Adriel provided its marketing dashboard solution, which integrated data from all channels and brands into a single view. Key features like a shareable URL for live reports enabled real-time communication with global headquarters, and the Notepad feature streamlined internal collaboration. By implementing Adriel, Kiheung Group achieved a 75% reduction in reporting time and an 80% reduction in communication resources, allowing the marketing team to reallocate significant time towards strategy and planning. This also contributed to a 300% increase in their return on ad spend.

Kiheung Group