Case Study: Wadiz unlocks scalable ad operations growth with Adriel

How South Korea’s #1 crowdfunding platform Wadiz maximizes ROI with agile practices

Wadiz, South Korea’s leading crowdfunding platform, needed a better way to monitor and manage hundreds of advertising accounts with limited resources. As funding campaigns fluctuated daily, its team struggled to balance budgets, track performance in real time, and scale account management without overwhelming staff. Adriel helped solve these challenges with its advertising management platform.

Using Adriel, Wadiz built a centralized hub with dashboards for spend and ROAS, real-time alerts for performance changes, and the ability to adjust budgets, bids, and ad schedules directly from the dashboard. With Adriel’s automation, Wadiz increased accounts managed per manager by 35%, improved employee satisfaction by 67%, and reduced budget planning errors by 90%, while also improving overall ad performance and visibility for leadership.

Wadiz

B.Hwang

Director