Case Study: a women’s fashion brand achieves 68% sales growth with adQuadrant’s paid social advertising

Facebook and Instagram Campaigns Drive 68% Increase in Sales, Boosts Engagement and Website Traffic

A women's fashion brand company, already successful with organic social media and influencer efforts, sought to determine if paid social advertising could generate incremental sales. They partnered with adQuadrant to develop and execute a new paid social strategy.

adQuadrant implemented a comprehensive Facebook and Instagram advertising plan, introducing prospecting and retargeting strategies along with various ad types. They leveraged the brand's recognition to efficiently reach new customers and continually optimized creative content. The results were exceptional: adQuadrant drove a 68% increase in total company sales, achieved a ROAS of over 2,800% on social campaigns, and significantly boosted organic search sales and overall website traffic.