Case Study: a clean beauty brand achieves 136% TikTok Shop GMV growth in a week with adQuadrant

Clean Beauty Brand | Adquadrant Case Study

A clean beauty brand was struggling with its TikTok Shop, where content stopped performing the day it was posted and the shop was merely treading water. They partnered with the vendor adQuadrant for help with their TikTok Shop content strategy.

adQuadrant rebuilt the content program around search optimization, crafting keywords, captions, and hooks to be found in TikTok search. They also layered in a review engine to build seller credibility. This solution led to a 136% increase in TikTok Shop GMV week over week, a 185% rise in new followers, and the shop earned TikTok's prestigious Gold Star Seller status.