Case Study: Shun Cutlery creates a responsive ecommerce website with Adpearance

Shun Cutlery - Customer Case Study

Shun Cutlery needed a website that could present the elegance and custom craftsmanship of its knives while also allowing customers to order online. The company also wanted a stronger web presence that connected its knife brands and encouraged cross-purchasing across the Kai family.

Adpearance built a responsive ecommerce website for Shun Cutlery using Expression Engine and Ecommerce, with a product gallery filter and a lighter visual style aligned to the broader Kai brand. The new site launched in November 2012 and earned a 2015 WebAward for Outstanding Manufacturing Website.

Shun Cutlery