Case Study: The Strength Code achieves 50%+ lower Google Ads cost-per-click with ADP (Google Ads by Upnetic)

The Strength Code - Customer Case Study

The Strength Code is a small Burbank fitness studio specializing in slow‑motion, high‑intensity strength training for individual clients. Owner Sheila Melody needed to get more from Google Ads without paying for an expensive agency, so she looked for a cost‑effective way to improve ad performance and bring in new clients.

By using Google Ads by Upnetic through the RUN Powered by ADP bundle, an Upnetic specialist optimized her ads, website and campaign settings at no extra cost. The result: cost per click fell by more than 50% to about $1.20, a 5.98% CTR, 352 clicks and six conversions (including phone leads and direction requests), and business activity had returned to pre‑Omicron levels by February.

The Strength Code

Sheila Melody

Owner