Case Study: Everything5pounds achieves 14% uplift in sales revenue with Adoric

Everything5pounds - Customer Case Study

Everything5pounds, a fashion e‑commerce site where every item is £5, needed to boost sales despite a fixed-price model with no discounts, plus moderate bounce rates and low page views per user. Adoric was engaged to create a tailored on-site messaging strategy to convert new visitors and improve the shopping experience using three lightbox campaigns (welcome, category slider, product-page incentive) across desktop, tablet and mobile.

Adoric implemented time- and scroll-triggered lightboxes with extensive A/B testing (7/4/9 variations) to greet new users, highlight filter options and create FOMO on product pages. The campaigns improved UX and returning traffic and produced measurable uplifts in revenue for new users: +12% on desktop, +17% on tablet and +13% on mobile — a clear sales increase for Everything5pounds driven by Adoric.

Everything5pounds