Case Study: Telstra Wholesale increases speed to insight by 75% with Adoreboard

Telstra increases speed to insight by 75% with Adoreboard

Telstra Wholesale, a leading telecommunications company in Australia, faced a significant challenge in processing vast amounts of customer data. It was taking their team leaders and executives several weeks to manually extract actionable insights from customer feedback, such as NPS comments, which was a major drain on resources. To address this, they partnered with Adoreboard.

By implementing Adoreboard's emotion AI platform, Telstra automated the analysis of customer feedback. The solution moved them from basic sentiment analysis to quantifying emotional intensity and generating predictive insights. This resulted in a 75% increase in the speed of gaining insights and a 90% reduction in manual analysis, saving a substantial amount of senior staff time and allowing teams to focus on improving the customer experience.

Telstra