Case Study: Lighthouse Foundation boosts national awareness with Adoni Media

Lighthouse Foundation secures 300+ stories and $1.8 million in coverage with Adoni Media

Lighthouse Foundation, a Victorian-based charity providing homes and therapeutic care to homeless youth, sought to increase its brand awareness to help reach more at-risk children. To achieve this goal, the organization engaged Adoni Media for public relations support.

Adoni Media implemented a comprehensive PR strategy utilizing media releases, thought leadership pieces, and carefully constructed media opportunities. This approach secured over 307 media stories nationally, generating an advertising space rate value of $1.8 million and reaching an audience of more than 4.1 million people.

Lighthouse Foundation