Case Study: Academy Sports achieves a 70% lift in store visits with Adomni

Academy Sports drives 70% more store visits with Adomni

Carhartt aimed to increase store visits and boost recognition for Academy Sports locations in Texas. This goal was addressed using the programmatic digital out-of-home (DOOH) capabilities of Adomni's buying platform.

Adomni’s solution deployed targeted ads on digital billboards and urban panels within a four-mile radius of Academy Sports stores. The campaign reached specific audience segments during optimal viewing hours. This strategy generated 5.3 million impressions and drove a significant 70% lift in store visits to the targeted Texas locations.

Academy Sports