Case Study: PCH Media boosts programmatic revenue with Adomik

PCH Media boosts AdX revenue 15% with Adomik

PCH Media, a leader in direct marketing, sought to maximize its Open RTB revenue and required a scalable, automated solution to optimize pricing and free its team for more strategic work. To address this challenge, they implemented the Adomik platform.

Using Adomik's automated price optimization, PCH Media achieved significant results, including an average 15% revenue uplift on AdX and a 17% average uplift across its entire stack. The solution from Adomik also provided faster market response and a deeper understanding of buyer behavior, allowing the team to adjust strategies effectively.

PCH Media