Case Study: The University of Georgia achieves streamlined web publishing, content reuse, and 90% faster HR workflows with Adobe

University of Georgia enhances operations

The University of Georgia’s College of Agricultural and Environmental Sciences and its Extension programs relied on a small IT team to support tens of thousands of web pages, hundreds of subsites, and 159 local offices across the state. They faced content silos, time-consuming manual web publishing, and slow HR hiring processes that required physical signatures and caused multi‑week delays.

The college implemented Adobe Experience Manager (Adobe Marketing Cloud) for centralized web and digital‑asset management and Adobe Sign (Adobe Document Cloud) for e‑signatures. The result: reusable, centrally managed content and faster, higher‑quality online experiences for students, alumni, and citizens; a lean IT team accomplishing more; and HR requisitions completed in days instead of weeks—cutting approval time by roughly 90% and prompting plans to expand e‑sign workflows.

The University of Georgia

Brian Watson

Director of Information Technology, University of Georgia College of Agricultural and Environmental Sciences