Adobe
1216 Case Studies
A Adobe Case Study
Ceridian, a global human capital management technology company, faced fragmented sales processes across regions and platforms that made forecasting, account management, and customer handoffs difficult. Sales reps juggled separate systems for pipeline, pricing, and contracts, relied on manual scanning and emailing for approvals and signatures, and lacked a single source of truth for customer history.
Ceridian standardized on Apttus Quote-to-Cash within Salesforce and integrated Adobe Sign to create a single, automated quote-to-signature workflow. The new solution cut quoting cycle time by up to 80%, enabled a 40% increase in proposals processed without adding staff (improving cost margins by as much as 15%), reduced errors and legal risk through standardized templates, and gave leaders better pipeline visibility for forecasting and workload planning.
Amy Roy
Vice President of Sales Operations