Case Study: The Viral Fever achieves faster, integrated, cost‑effective post‑production with Adobe Creative Cloud for teams

The Viral Fever creates India’s two most successful web series with Adobe Creative Cloud for teams and Adobe Premiere Pro CC

The Viral Fever (TVF) is a Mumbai-based digital studio that pioneered India’s web-series boom, creating hit shows like Permanent Roommates and TVF Pitchers with more than 50 million views. Faced with tight schedules, footage from multiple camera formats, and the need to integrate VFX and motion graphics without slowing post production, TVF needed a flexible, reliable editing workflow that could scale with its growing team.

TVF adopted Adobe Creative Cloud for teams—primarily Premiere Pro CC, After Effects CC, Audition CC and Photoshop CC—enabling format-agnostic ingest, Dynamic Link between apps, faster rendering, proxies and Lumetri color tools. The integrated toolset cut turnaround times, let editors start work immediately on raw footage, reduced licensing overhead with scalable team subscriptions, and materially sped up production while maintaining high-quality output.

The Viral Fever

Gaurav Rungta

Manager-Post Production