Case Study: Piedmont Airlines achieves faster, more consistent communication with Adobe Creative Cloud

Piedmont Airlines turns to video to keep communication flying with Creative Cloud

Piedmont Airlines, a regional subsidiary of American Airlines, needed a faster, more collaborative way to create internal and external communications as COVID-19 disrupted operations. The team had to keep employees across the U.S. aligned on changing health guidance, continue recruiting and onboarding, and quickly produce brand-compliant video, graphics, and print materials using Adobe Creative Cloud and Creative Cloud Libraries.

Adobe’s tools helped Piedmont streamline remote production with Premiere Pro, InDesign, Illustrator, After Effects, Lightroom, Team Projects, and Libraries, enabling same-day or next-day publishing, consistent branding, and easier asset sharing across departments. The result was a more efficient workflow that supported rapid pandemic communications and a standout 10-year West Division anniversary campaign with video, maps, icons, and digital guides, while helping staff feel recognized and connected.

Piedmont Airlines

Arthur Lembo

corporate videographer