Case Study: Heidelberg Engineering delivers interactive, cross-device eLearning to 100K eye care professionals with Adobe Captivate (Adobe)

Heidelberg Engineering supports customers with visual eLearning programs designed with Adobe Captivate

Heidelberg Engineering, a maker of high‑tech eye‑imaging systems used by ophthalmologists and optometrists worldwide, needed a way to train customers on complex devices and software at scale. Its Heidelberg Engineering Academy supports about 100,000 eye care professionals, but growing global demand and the visual complexity of the products made it hard to deliver consistent, device‑agnostic training using traditional methods.

The academy adopted Adobe Captivate alongside Adobe Creative Cloud to create Interactive Video Tutorials that simulate device interfaces, are responsive across screen sizes, and support multiple output formats. The result: realistic, interactive eLearning courses produced more efficiently, faster customer access to training, broader reach (e.g., a Glaucoma module in eight languages with ~4,500 downloads in 16 months), and continued support for roughly 100K professionals worldwide.

Heidelberg Engineering

Chris Fischer

eLearning Manager