Case Study: Mixamo reaches millions on Renren and cuts development time 35% with Adobe Flash Professional and Stage3D

Game developers use Adobe Flash Professional and Stage3D APIs to launch animated 3D game on Renren, China’s leading social network

Mixamo, a San Francisco–based online animation service, created a browser-based, 3D social game for Renren as a holiday promotion for a major beverage brand. The team faced a tight six-week deadline and strict constraints on build size and streaming while needing to deliver a high-quality, mass-market experience that reinforced the brand and engaged millions of social gamers.

By using Adobe Flash Professional, Flash Player 11 with Stage3D, ActionScript, and the Flare3D toolset, Mixamo built a GPU-accelerated, integrated workflow that let two in-house developers rapidly assemble customizable, animated avatars. The approach cut development time/costs by about 35%, produced initial builds in days, enabled millions of Renren users to customize and animate 3D avatars in minutes, and delivered a successful Chinese New Year promotion.

Mixamo

Stefano Corazza

Chief Executive Officer and Co-founder, Mixamo