Case Study: Rockwell Group achieves 50% faster license management and streamlined design collaboration with Adobe Creative Cloud for teams

Agency streamlines IT and focuses on award-winning designs using Adobe Creative Cloud for teams

Rockwell Group, a 30-year‑old design firm (210 designers across New York, Madrid, and Shanghai) known for projects like W Hotels, Nobu restaurants, Broadway’s Hairspray and the Grand Central restoration, needed to deliver highly visual proposals under tight deadlines while collaborating smoothly with clients and partners. The firm also struggled with managing hundreds of boxed software licenses and unpredictable upgrade costs.

Rockwell upgraded to Adobe Creative Cloud for teams (procured via Dell), using the Admin Console, Creative Cloud Libraries and apps like Photoshop, InDesign and Acrobat DC to streamline workflows. The change cut license management time by 50%, made software costs predictable for budgeting, improved early client collaboration and review cycles, and gave designers fast access to shared assets for consistent, higher‑quality proposals.

Rockwell Group

Kenneth C. Mok

Associate Director of IT