Case Study: Palio achieves interactive, multi‑device pharmaceutical education and secure content workflows with Adobe

Advertising and communications agency Palio moves seamlessly into interactive design with Adobe® software

Palio, an inVentiv Health communications agency, helps pharmaceutical clients translate complex medical and scientific information for sales reps, physicians, and patients. The firm needed to engage audiences across devices, blend print and interactive design, repurpose assets to save time and money, speed and secure review cycles, and meet strict regulatory requirements.

Palio adopted an integrated Adobe workflow—Acrobat X Pro, Creative Suite 5 Design Premium, and Digital Publishing Suite—to create PDF Portfolios, interactive InDesign-to-Flash presentations, video-rich patient briefs, and SharePoint-enabled electronic reviews with digital signatures. The result: compelling tablet-ready presentations and patient education tools, reduced printing costs, faster and more accurate review processes, easy asset repurposing, and enhanced document security (256-bit) to support FDA compliance.

Palio

Taegan Grice

Interactive designer, Palio