Case Study: Healthgrades achieves streamlined processes and a 40% reduction in production errors with Adobe Workfront

How Healthgrades streamlined processes and increased efficiencies to drive their business

Healthgrades, a Denver-based healthcare information platform serving more than 1,500 hospitals and 400 health systems, helps consumers and providers find and connect with quality care. With teams spread across five locations, their marketing and project workflows relied on paper proofs, sticky notes, and email, creating limited visibility, slow turnarounds, and manual handoffs that hindered efficiency and scalability.

By implementing Workfront’s digital proofing, customizable workflows, and Slack integration, Healthgrades centralized project management, automated notifications, and tracked edits directly on proofs. The change cut production errors by 40%, saved $28,960 annually in backup coverage and roughly $330K in people-hours, improved client collaboration and team flexibility, and established Workfront as the marketing “source of truth.”

Healthgrades

Mike Clark

Sr. Program Manager