Case Study: Carphone Warehouse triples work capacity and drives revenue with Adobe Workfront

Carphone warehouse triples work capacity and drives revenue with workfront

Carphone Warehouse, Europe’s largest independent telecommunications retailer with roughly 2,000 stores, faced increasing demand for new openings and refits while its Store Formats team relied on email and spreadsheets for tracking. That fragile process created poor visibility, frequent status meetings, late store openings, higher local costs and slower time to ROI—hurting customer satisfaction and employee engagement.

Carphone Warehouse deployed the Workfront Enterprise Work Cloud to centralize project data and provide real-time visibility. The change reduced status meetings from three to one per week, cut store merchandising time from four to two days, tripled refit capacity (200% increase), delivered a rapid ROI within two months, lowered costs, improved customer and employee experience, and was rolled out across six additional European markets.

Carphone Warehouse

Eckart Diepenhorst

Director of Store Formats (Europe)