Case Study: BT Enterprise achieves transparency and data-driven decision-making with Adobe Workfront

BT Enterprise creates transparency and data driven results with Workfront

BT Enterprise, the newly formed division of BT serving public sector organisations, SMBs, corporate customers and over 1,400 communications partners (annual revenues ~£6.5bn), faced fragmented ways of working after merging business units in 2018. Teams relied on email, spreadsheets and multiple tools, making it hard to manage demand, resources and priorities or to demonstrate project status to executives.

BT implemented Workfront in an eight-week rollout, migrating all projects in the first month and launching customised dashboards for immediate executive visibility. The result: one source of truth, self-service access to data, faster, accurate reporting and data-driven prioritisation — enabling clearer decisions and continuous improvement across the organisation.

BT

Conor Josey

Head of Digital Delivery