Case Study: C3 Creative Code and Content achieves fivefold content production and seamless cross-team collaboration with Adobe Photoshop

C3 Creative Code and Content delivers results for clients through digital marketing campaigns that target customers with relevant content that real people want to consume

C3 Creative Code and Content, Europe’s leading content marketing network, needed to scale highly personalized digital campaigns without proportionally increasing costs or labor. To streamline creative production and cross‑office collaboration, they adopted Adobe Photoshop as part of Adobe Creative Cloud and implemented Adobe Experience Cloud solutions to unify asset creation, analytics, and campaign management.

By using Adobe Photoshop within Adobe Creative Cloud together with Adobe Experience Cloud (Experience Manager, Campaign, Target, Audience Manager), C3 standardized workflows, shared assets via cloud libraries, and gave teams a single interface for creating, publishing, testing, and analyzing campaigns. The Adobe Photoshop‑enabled solution—backed by 300 Creative Cloud licenses and Adobe managed services—helped C3 double its staff while producing about five times as much content as five years ago, improving productivity, collaboration, and campaign optimization.

C3 Creative Code and Content

Jasper Graf Von Hardenberg

Executive Strategy Director