Case Study: Animasia achieves up to 40% production cost savings and 10–20% faster animation with Adobe Marketing Cloud

Animasia - Customer Case Study

Animasia Studio Sdn Bhd, a fast-growing animation and multimedia company in Kuala Lumpur, needed a more efficient, scalable production workflow that could meet international standards and control rising costs. To address these challenges the studio adopted Adobe’s suite—notably the Adobe Flash platform along with Photoshop, After Effects and Adobe Creative Suite tools—to streamline collaboration across storyboarding, art, animation and post-production.

Adobe implemented an integrated Flash-based workflow that lets teams drag-and-drop assets, export seamlessly to After Effects and Photoshop, and produce multi-platform content with less file-format friction. As a result, Animasia reports a 10–20% acceleration in animation speed, up to 40% savings in production costs, faster onboarding of new talent, and improved ability to deliver marketable, globally compliant content thanks to Adobe.

Animasia

Raye Lee

CEO