Case Study: Goodby Silverstein & Partners achieves faster, more secure global collaboration and streamlined stock-image workflows with Adobe InDesign

Goodby Silverstein & Partners - Customer Case Study

Goodby Silverstein & Partners, a San Francisco–based creative agency, needed to collaborate more securely and deliver high-quality campaigns faster across dispersed teams and external partners. To address asset security, version control, and faster approvals, GS&P adopted Adobe InDesign as part of Adobe Creative Cloud for enterprise (leveraging Creative Cloud Libraries, Assets, and Adobe Stock) to standardize and share logos, swatches, files, and comps.

Using Adobe InDesign and the broader Creative Cloud services, GS&P centralized assets, enabled real-time shared storage and in-browser commenting, and integrated Adobe Stock so unlicensed placeholders could be swapped for licensed images instantly. The result with Adobe InDesign was stronger protection of client assets, seamless global collaboration (feedback seen within 10 minutes), significantly fewer rounds on mechanicals, faster approvals, and reduced time and costs in production.

Goodby Silverstein & Partners

Jasper Yu

Art Director