Case Study: Telefe achieves faster, standardized HD video editing with Adobe Creative Cloud

Telefe - Customer Case Study

Telefe, Argentina’s leading broadcaster, needed to modernize its HD and HDTV editing workflow because its existing software was outdated, struggled with high-definition footage, and was difficult to integrate with its media asset management system. To support its digital broadcasting expansion, Telefe turned to Adobe Creative Cloud, including Adobe Premiere Pro CC and After Effects CC.

Adobe Creative Cloud implemented an integrated editing solution across Telefe’s artistic post-production, news editing, and eight inland stations, with seamless connection to the Dalet MAM platform. The result was a standardized editing process across Argentina, faster video post-production, easier training, and a more modern workflow; Telefe also began testing Adobe SpeedGrade CC to expand color grading capabilities and further improve video production quality.

Telefe

Santiago Guimeran

IT and Technology Manager, Telefe