Case Study: PIA Advertising protects five-figure media budget with adnomaly

PIA Advertising protects five-figure media budget in 2 minutes with adnomaly

PIA Advertising, a digital media agency, faced the challenge of protecting its clients' media budgets from unpredictable technical failures. Their ad campaigns relied on an external ad-tech provider, which experienced a major server outage due to a power failure, threatening to waste significant budget on non-functional ads. The vendor, adnomaly, provided its anomaly detection software to monitor campaign performance in real-time.

adnomaly's solution automatically detected and reported the server failure within two minutes via alert emails. This rapid notification allowed PIA Advertising to immediately pause the affected campaigns. As a result, the vendor helped the customer prevent a five-figure media budget loss and protect the user experience.

PIA Advertising