Case Study: MoneySmart achieves a 47% increase in applications with admiral.digital

MoneySmart boosts applications 47% with admiral.digital

MoneySmart, a leading personal financial comparison platform in Southeast Asia, faced the challenge of rethinking its performance marketing strategy to drive efficient growth across multiple markets while maintaining cost-per-acquisition targets. They engaged admiral.digital to implement a new, integrated performance marketing setup that could link media investments directly to revenue.

The admiral.digital team conducted a detailed audit and executed a complete account rebuild, launching new campaigns driven by search intent and micro-audiences. This new strategy and a four-stage scaling approach led to a 47% increase in the number of applications in just over six months. admiral.digital also successfully established a fully functional regional performance marketing setup for the client.

MoneySmart