Case Study: BullSpree achieves higher marketing efficiency and lower UA costs with Adjust

Adjust helped Bullspree increase marketing efficiency, installs, and conversion while reducing UA costs

BullSpree, a combined finance and gaming app in India, needed better attribution to see which ad channels were driving user acquisition and to make its growth data more reliable. The company turned to Adjust to understand audience onboarding, improve decision-making, and support its marketing efficiency.

By adding Adjust to its stack, BullSpree gained a 360º view of acquisition and user behavior, while Adjust’s Fraud Prevention Suite helped detect click spam and Datascape enabled closer KPI monitoring. With Adjust, BullSpree increased marketing efficiency by 20%, improved conversion rate by 15%, raised installs by 15%, and reduced online user acquisition costs by 15%.

BullSpree

Dharmil Bavishi

Co-Founder/Director