Case Study: River Street Events enhances newsletter engagement with Adestra

River Street Events - Customer Case Study

River Street Events asked Adestra to help make their email newsletters better align with their editorial communications. As email was a key marketing tool for reaching past attendees and encouraging repeat bookings, they needed a visual style that would appeal to their audience and work across BBC Good Food and Gardeners’ World events.

Adestra created a minimalist design using grays and whites, with typography and images adding visual interest. The flexible header and color scheme can be easily adapted for different brands, making the newsletters more effective and visually consistent across events.

River Street Events