Case Study: Psychologies Magazine achieves a soft, elegant responsive newsletter with Adestra

Psychologies Newsletter - Customer Case Study

Psychologies Magazine worked with Adestra to build a fully responsive newsletter email template that would keep users moving seamlessly through to the Psychologies website. The challenge was to create a softer, more elegant look than the existing site while staying true to the brand and avoiding a design that felt too far removed from Psychologies’ identity.

Adestra solved this by using familiar brand elements such as the Psychologies logo, navigation, and existing colors, while adding subtle grays, pale pinks, brush-stroke CTA backgrounds, and italic serif fonts for a gentler feel. The result was a balanced newsletter design that combined elegance with strong brand consistency, creating a happy medium for the customer.

Psychologies Magazine