Case Study: Gavin Jones achieves greater brand awareness and shop visits with Adestra

Gavin Jones - Customer Case Study

Gavin Jones – The Plantation needed a new email template to match its refreshed brand and upcoming website redesign, while also promoting products and services customers might not know about and driving more visits to the shop. Adestra was brought in to create a flexible email solution that could be used for both customer and trade audiences.

Adestra designed an adaptable four-part email structure with a hero image, themed product section, visit-focused content, and a final area highlighting lesser-known services. The bold green, purple, and grey design used strong typography and white space to support multiple campaign purposes and help Gavin Jones communicate more effectively across its email marketing.

Gavin Jones