Case Study: Orbitkey boosts sales and purchases with AdEspresso

Orbitkey boosts Google USA & CAD sales by 244.16% with AdEspresso

Orbitkey, a Melbourne-based B2B company that produces key organizers, wanted to scale their business using Facebook and Google Ads. Their challenge was to reach more prospective customers and increase overall revenue while keeping advertising costs down. To achieve this, they turned to AdEspresso and its Concierge Service.

AdEspresso provided a single dashboard for managing both Google and Facebook campaigns and assigned a team of seasoned marketers to help. The solution focused on optimizing for purchases and revenue, using strategies like Facebook Dynamic Product Ads and improved Google funnel targeting. The results were significant, including a 244% increase in sales from Google ads in the USA and Canada and a 155x year-over-year sales increase on Facebook, all while saving the Orbitkey team one-third of the time previously spent on campaign creation.

Orbitkey