AdEspresso
8 Case Studies
A AdEspresso Case Study
Emma Kate, founder of the design-led stationery and lifestyle brand Emma Kate Co., faced the challenge of maximizing exposure and increasing pre-orders for her seasonal business without ever running discounts. To achieve this goal fairly, she turned to AdEspresso and its Concierge program for help.
With the help of an AdEspresso marketing expert, Emma implemented a solution using the platform's split testing tools to experiment with multiple ad designs and audience targeting strategies. This allowed her to identify the best-performing creative and the most effective audiences. As a result, AdEspresso helped Emma Kate Co. triple its sales year over year for two consecutive seasons, with the majority of her inventory selling out before Christmas.