Adentro
26 Case Studies
A Adentro Case Study
Max Brenner, an international chocolate brand known for immersive in-store experiences, struggled to track customers and send targeted messages because contact collection was limited to in-person signups and a passive website newsletter. To solve this, Max Brenner implemented Adentro’s WiFi-based customer capture and automated marketing platform to build a richer contact database and enable more personalized outreach.
Adentro’s solution collected tens of thousands of email addresses via free WiFi, built customer profiles from visit history and public data, and automated welcome, birthday and targeted campaign messages with personalized content. As a result, Max Brenner’s smart contact list is growing daily and new visitors are converting to repeat customers—5,000 visitors at the New York location became repeat customers in seven days or less over the past 12 months.
Azadi Siemens
Marketing Manager