Case Study: Hansen Surfboards boosts engagement and performance with AddWeb Solution’s custom Shopify build

Hansen Surfboards boosts customer retention 104% with AddWeb Solution

Hansen Surfboards, a 60-year-old family-owned surf brand, needed to enhance its online presence with a powerful and scalable eCommerce solution to handle its vast product catalog and better engage its community. They partnered with AddWeb Solution to build a custom Shopify store that would improve performance, navigation, and mobile responsiveness.

AddWeb Solution developed a fully customized Shopify platform featuring advanced search and filtering, secure payment gateways, and performance optimizations like a CDN. The solution significantly boosted customer engagement and retention. The vendor's work resulted in a 92% enhancement in mobile responsiveness, a 74% increase in customer engagement, and a 104% boost in customer retention for Hansen Surfboards.

Hansen Surfboards