Case Study: Carnival helps website visitors find answers faster with AddSearch

How Carnival improved their site search experience

Carnival, the most popular cruise brand in North America, needed a better way to help website visitors quickly find answers, cruise information, and support content across a large site. To improve site search and make navigation easier, Carnival turned to AddSearch.

AddSearch implemented site search for Carnival Cruise Line, including a search results page, popular searches, and frequently asked questions to guide users. The result was a more helpful search experience that made it easier for visitors to find relevant information and answers on Carnival’s website.

Carnival