Case Study: Morphe achieves 663% GMV growth with Add3 TikTok Shop optimization

Morphe boosts TikTok Shop GMV 663% with Add3

The customer, Morphe, faced a challenge with their TikTok Shop, which had become stagnant due to a lack of inventory updates, leading to declining engagement and sales. The vendor Add3 was enlisted to enhance their social media marketing presence and revitalize the storefront.

Add3 partnered with Morphe to overhaul their TikTok Shop by adding bestsellers, expanding product collections, and integrating Shopify for streamlined operations. Without any media investment, this solution drove a 663% increase in GMV and a 405% surge in visitors within 28 days, with 98% of those visitors being new buyers.

Morphe