Case Study: Marcella NYC boosts revenue and ROAS with Add3’s SEM and social strategy

Marcella NYC boosts Google revenue 58% with Add3

Add3 partnered with Marcella NYC, a fashion brand on a mission to revolutionize industry ethics, which was not hitting its growth and marketing goals. The customer enlisted Add3's Add3SHOP service to heighten brand awareness and increase overall revenue.

The Add3SHOP team implemented a modern search and social strategy, optimizing towards purchase goals and using a full-funnel approach. This solution drove remarkable results: Google revenue increased 58%, ROAS increased 24%, and Facebook revenue grew 68%. Most significantly, new user volume grew 228% and new user revenue increased by 183%, far surpassing the brand's goals.

Marcella NYC