Case Study: Sapphire achieves 238% sales growth with Add People's Amazon Ads

Sapphire boosts Amazon Ads sales 238% in 2 months with Add People

Sapphire, a high-street textile retailer, sought to expand into a new marketing channel with Amazon Ads. After their initial efforts were barely breaking even, they partnered with Add People’s Amazon experts to get their campaigns back on track and ensure their budget was utilized more profitably.

Add People implemented a new strategy, moving Sapphire away from an over-reliance on automatic campaigns by setting up optimized manual campaigns. This solution gave them greater control and maximized their budget. The results were outstanding: a 238% sales increase in just two months and a return on ad spend that jumped to 787%. Following this successful trial, Sapphire entered a long-term partnership with Add People.

Sapphire