Case Study: Miracle Leaf achieves higher eCommerce revenue with Add People CRO

Miracle Leaf boosts eCommerce revenue 158% with Add People

Miracle Leaf, an eCommerce business, faced the challenge of competing with rivals who had a superior user experience on their website. Following a successful SEO campaign, the vendor Add People suggested implementing a Conversion Rate Optimisation (CRO) strategy to improve the site's UX and help convert their increased traffic into sales.

Add People conducted detailed research and redesigned key pages of the Miracle Leaf website to remove barriers to purchase. This solution delivered a significant measurable impact, including a 158% year-on-year increase in website revenue, a 190% increase in transactions, and a 68% increase in the eCommerce conversion rate.

Miracle Leaf