Case Study: Europa Truck Parts drives more revenue with Add People

Europa Truck Parts boosts website revenue 133% with Add People

Europa Truck Parts, an established supplier of HGV parts, wanted to increase organic traffic to their website but faced the challenge of a poor user experience that was preventing conversions. They partnered with Add People and its Conversion Rate Optimisation (CRO) service to design a user-friendly site that would capture potential customers effectively.

Add People's strategy involved redesigning key website templates to improve navigation and reduce barriers to purchase. The solution delivered transformational results, including a 133% increase in website revenue, a 32% increase in Average Order Value, and an 83% rise in organic calls for Europa Truck Parts.

Europa Truck Parts