Case Study: Stratech achieves more direct bookings with Adchieve's Google Hotel Ads integration

More direct bookings for customers of the Stratech reservation system

Stratech, a reservation system provider for recreation businesses, wanted to help its customers distribute their offerings more widely online while reducing reliance on third-party channels and improving direct bookings. Working with Adchieve, Stratech looked at Google Hotel Ads as a channel to surface live rates and availability directly from its system.

Adchieve integrated Stratech-RCS Enterprise with Google Hotel Ads so customer inventory, prices, and availability are pulled directly from the reservation system and matched to the website. The result was more direct bookings at lower cost, with no third party in between, and successful rollouts for customers including RCN Vakantieparken and France Comfort. Adchieve also supported the partnership with knowledge sessions and webinars, and Stratech described the collaboration as pleasant, professional, proactive, and flexible.

Stratech

Mark Gerrits

Business Manager Recreation