Adcetera
47 Case Studies
A Adcetera Case Study
Zebra Technologies required a comprehensive and dynamic product guide to support their sales and marketing efforts across global markets. They turned to the digital marketing agency Adcetera to develop this core asset, which needed to cover hundreds of products and be localized for various languages and regions.
Adcetera created a 72-page multilingual product guide, utilizing AI-generated imagery alongside Zebra's product renders to produce a visually compelling asset. This solution is constantly updated to stay aligned with product evolution. The guide empowers the Zebra Technologies sales team at events and meetings, serving as a valuable leave-behind that strengthens their brand presence post-engagement.