Case Study: Zodi achieves 3x return on ad spend with AdBraze

Zodi boosts ROAS 3x with AdBraze

Zodi, an astrological app with over 250,000 users, faced a challenge in scaling its Facebook advertising to increase revenue. Its performance marketing team was spending four to six hours per day on manual tasks, leaving no time to test and optimize new campaigns. They required an advertising automation platform to solve this problem and found a solution with AdBraze.

By implementing AdBraze, Zodi was able to automate its workflow using the platform's Task Manager and Templates features. This solution led to significant results within a month, including a 3x return on ad spend and a 220% increase in revenues. The number of daily app installs also rose dramatically from 1,350 to 7,500.

Zodi