Case Study: Tesco boosts e-commerce revenue and customer loyalty with Adastra mobile apps

Tesco boosts e-commerce revenue 3x with Adastra

Tesco, one of the world's largest multinational retailers, wanted to provide customers with a more convenient way to shop from their mobile devices. They partnered with Adastra to develop integrated e-commerce and loyalty applications to meet this challenge and enhance their digital retail experience.

Adastra developed a mobile e-commerce app that securely collected data directly from Tesco's website, eliminating the need for a separate mobile API. They also created a mobile interface for Tesco's Clubcard loyalty program. The solution delivered significant results for Tesco, including a 3x increase in e-commerce revenue, a 70% conversion rate on push notifications, and a 50% reduction in marketing costs.

Tesco