Case Study: a leading beauty company achieves higher parcel fill rates with Adastra's parcel optimization solution

One of the World’s Largest Beauty Companies boosts parcel fill rates by 10%+ with Adastra

The customer, one of the world's largest beauty companies, was receiving complaints about under-filled parcels with significant void space. Their challenge was to optimize parcel types to improve fill rates, reduce the cost of void fill materials, and enhance customer satisfaction. They engaged vendor Adastra, which leveraged its AI Planning and Optimization service to address this.

Adastra implemented a solution using its advanced AI-platform to analyze historical order data and optimize parcel dimensions. This resulted in a more than 10% increase in the average fill rate of parcels. The solution successfully reduced costs for void fill material, lowered the company's environmental footprint, and improved overall customer satisfaction.