Case Study: Union Apps drives app revenue growth with Adapty

Union Apps boosts LTV by 30% with Adapty

Union Apps, a mobile app publisher, needed a reliable way to evaluate potential app partnerships and optimize in-app monetization to drive revenue growth for their clients. They turned to Adapty for its subscription infrastructure, analytics, and paywall A/B testing capabilities to make data-driven decisions.

Using Adapty's cohort analysis and funnel tools, Union Apps validated partnership opportunities and ran paywall experiments. This solution led to significant results, including growing one client's annual recurring revenue from $205K to $2.5M and increasing another client's lifetime value by 30%. Adapty provided the critical data and testing infrastructure that enabled these monetization successes.

Union Apps